The iPhone 5S and 5C photo samples look impressive. The sensor is larger, IS, 10 fps burst, true tone flash, full 1080P HD video, panoramas with HDR, whats not to like about that, unless your in the camera selling business.
Now if they could only make them durable to where they don't break when dropped. I have seen too many newer iPhones get the shattered screens from falls only 3 feet high.
Maybe waterproofing them up to the depth of a toilet would save quite a few also.
My 3 Y/O iphone is still going strong but it's camera is not very good.